How to Create a High Profit Photography Business in Any Market

Excellent update (2011). Focus on high school seniors, little league sports, and weddings.

It pains me to rate this book so lowly, because the author certainly seems to be a nice guy and is clearly an experienced and talented photographer as well as businessman. And yet I didn't learn anything new from this book, which doesn't make sense since he's been around for 30+ years and I've been around for less than two and so theoretically he has a lot to teach me about both photography and business.

Like other reviewers, I want to start a photography business, so this seemed like a good book to check out. This isn't a one-stop solution to get you in business with everything you need to know, but I wouldn't want to start and stop with one source.